The Event Show with Antonia Beggs

As the Summer of Cricket takes up our attention, we head back to Cricket Australia to speak with Head of Events Antonia Begg’s.   Antonia herself has had a remarkable career, after leaving investment banking and being told she might not make it in our world of events, she’s undeniably done remarkably well!   Now with 15 years of experience on some of the worlds major sports events, and a passion for sports fan engagement, Antonia is someone worth listening to. From the Ryder Cup and some of the world’s greatest golf tournaments, to the Ashes and highest profile cricket events, Antonia offers some great insights into how it all works.   So find out how Antonia leads a team to deliver an incredibly high volume of events dates, to very high expectations, across a variety of International Test, One Day and Big Bash event experiences. From focusing on methods such as ‘Moments that Matter’, the 3 C’s mantra, and an impressive mindset of having “gratitude for the fans”.   Hear all about it in between the cricket ->

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