DESIGn
SCROLL
THE VALUE
We design and rebuild experiences that will influence people. Not just to attend, but to become advocates for you.
We also create experiences that will be manageable, and valuable for your organisation.
We achieve this by using our proven Playbook, harnessing the knowledge we have gained, and sharing it with you.
As ultimately, the experiences that you provide will determine if you succeed. Or not.
We observe and research, to create a plan that is valuable and achievable for your team. Where your resources are invested for the maximum rewards. With less of your time needed. so that your energy can be focused on achieving other things.
Creating events & programs that inspire your audience, and achieve more for you.
For your participants, fans, members, and partners. For your team, the staff, providers, volunteers and stakeholders.
This is a new pathway, with a proven Playbook.
Allow us to achieve more, together.
Inspiring experiences, people, and organisations.
Our world has changed
HOW?
Together with you we establish the outcomes we need to achieve,
we then use our proven Playbook to produce a specific strategy and plan to succeed.
We then give you a Playbook to execute on your event, program, or session.
THE
EXPERIENCE DESIGN
PLAYBOOK
The proven, evidence-based approach to design & delivery of successful events & programs.
YOUR
SPECIFIC
PLAYBOOK
To ensure we create desirable,
achievable, and valuable
events & programs for you.
YOUR
EXPERIENCES?
Your Programs, Events, Seasons & Sessions.



INFAMOUS?
Unpopular,
unsafe & risky?



INCLUSIVE?
Safe, satisfying & sustainable?



INSPIRING?
Influential
& meaningful?



YOUR
PEOPLE?
Your Participants, Fans, Members, Partners



ALIENATED?
Lost, annoyed or simply unaware?



ACTIVE?
Signing up &
showing up?



ADVOCATES?
Sharing & showing up again, with others?



YOUR
TEAM?
Your Staff, Volunteers & Providers?



DISENGAGED?
Stress
& disruption?



ENGAGED?
Showing up
& surviving?



EMPOWERED?
Inspired
& thriving?



WHERE
ARE
YOU?
Take the free
PULSE CHECK
to understand
where we should start
WHERE
DO
YOU WANT
TO BE?
Take the free
PULSE CHECK
to understand
where we should start
THE PLAYBOOK PROCESS
3 easy steps

To Understand
We observe & evaluate the current experience.

To Influence
We design (or re-design) events, programs or sessions.

To Achieve
We move people to sign up, show up, and sign up again.
EXPERIENCES
CITY OF MELBOURNE
CRICKET AUSTRALIA
ROWING AUSTRALIA
CRICKET VICTORIA
T20 BIG BASH
FINA
ICC T20 WORLD CUP
ANZ CHAMPIONSHIP
NIKE
ESPN
RED BULL
CYCLING TIPS
FAIRFAX
LIMELIGHT SPORTS
KOJO
INVESTEC
NETBALL AUSTRALIA
NETBALL VICTORIA
VICSPORT
NZ EVENTS ASSOC.
QUEENSLAND RUGBY LEAGUE
SCHOOL SPORTS VICTORIA
BICYCLE NETWORK
XTERRA
CITY OF SYDNEY
MOTHER'S DAY CLASSIC
J.P. MORGAN
WIGGLE
REGISTER NOW
RED CROSS
BICYCLE NSW
EVERESTING
“Andrew is a creative and strategic thinker, and always get's the best out of me and my team.”
James Reid