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THE 
EVENT
CLUB

it's like a book club... 

but for event geeks!

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Down Arrow

We attend events & then get together to share our observations and ideas.

WHO IS IT FOR? AND WHY?

Helping event people have more success.

Do you find yourself going to events and watching the queues!?

Checking the signage? Or even worse, counting the toilets??

 

Are you always dreaming up new ideas? And do you always look to learn?

Are you a big critic of your own events?

then this is for you.

EXPERIENTIAL LEARNING & NETWORKING

UPCOMING (+PAST) EVENTS

“Tell me and I forget.

Teach me and I remember.

Involve me and I learn”

Do you think we learn best by doing something?

 

Do you agree there is nothing like experiencing it to know it?

 

Do you go to ‘networking events’, but not actually meet anyone interesting?

 

Do you think we should all share some more ideas?

then JOIN US!

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PARKRUN
19 march, 2022
ANYWHERE

A global & local success story - which we can all access & learn from.

 

We signed up for a March 19 event to participate, volunteer (or to go and observe).

See our insights from the Event Club session held on March 24.

F1 GRAND PRIx
7-10 APRIL, 2022

Melbourne

 

One of our leading major events - well worth experiencing & sharing.

We attended the event as a fans or in our roles on the Grand Prix team.

See what we discussed at the Club session held on April 14.

MOTHER'S DAY CLASSIC 
8 MAY, 2022

ANYWHERE IN AUS

 

An iconic event, let's see how a cause-related event helps people - and may help you.

Sign up for the May 8 event, to participate, volunteer (or go and observe).

See what we discussed at the Club session held on May 12.

Attend or participate with us, or by yourself, then we meet as a group in person or online. 

*See details below on how it all works!

 
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Attend or participate with us, or by yourself, then we meet as a group in person or online. 

*See details below on how it all works!

“No teacher is better than your own experiences

HOW DOES IT ALL WORK?

The Event Club is attending events together (or by ourselves) and then sharing our experiences so that we can achieve more together.

 

You can attend to participate, volunteer, or just observe, and we then meet up (sometimes on the day and always in a separate session online) afterwards to share our thoughts on ‘the experience’.

 

Why focus on the experience?

 

Because we believe that the experience matters the most. 

 

What people experience decides whether they want to come to our event, if they come back again, and what they will say about you. 

 

But everyone has a different experience and has different expectations.

 

So if we can all understand what makes a better experience, the more influential our work will be.

 

And why share our experiences together?

 

Because between us we have so much knowledge to share, and by sharing it we will be creating better experiences, but also be more connected, to more good people.

I STILL DON'T GET IT!?

Do I sign up for 'the EVENT CLUB session' – and – the event?

 

Yes.

 

Sign up for the Club session with the buttons above. That gives you the online meeting details.

 

Then sign up for the event – however, you want to be involved with it. You can attend, participate, volunteer, or work on it, or just go along and observe!

 

Do we attend together?

 

We will often attend the event together, or you can go yourself.

 

Sometimes we hold a Club meet up at the event, but usually on another day after the event (online or in person).

 

We will send you the info once you sign up for the Club session.

 

Do I need to pay? 

 

Not for the Event Club, but yes for the event.

It is tempting to secure free passes to the events, BUT we think we should support the events, and, keep it real, by experiencing the event as a paying participant. That way we get the full experience and have the same expectations as other people.

 

Where IS the ACTUAL 'Event CLUB'?

 

And how long DOES IT GO FOR?

 

We meet a few days after the actual event, usually online* for 60-90mins, in small groups (*either online or in-person depending on the event).

 

OK! What do we discuss at the EVENT CLUB?

 

We have a loose structure so that our discussion is guided, that everyone gets a say, and we get some clear outcomes.

 

And – we ALL get to speak and speak to each other.

 

WHAT DOES MY 'REVIEW' INCLUDE?

 

We all give our ratings of the experience, and walk the group through our thoughts on the experience - answering questions like…

  • Who was the event for?

  • What did you do? Think and feel? Say and share?

  • What value did the event provide? 

  • Before, during and after the event?

  • What was the sport or activity like?

  • What was the experience like at a functional level? 

  • What about at an emotional, social, and even a transformational level?

  • What influence did the event have on you?

  • What you would have liked to have experienced more of?

  • If you were organising the event - one thing you’d start? One thing you’d stop?

  • One strategic thing you would change? Something more? Something less?

  • And, what will you take away and use in your work?

 

 

Are there any rules?

 

Just 3, be positive, open minded, and fair.

The Club is based on positive intention and contribution. Events have had it tough lately, and we are here to help each  other bring them back, better than ever before!

 

Does/can the event organiser attend?

 

They can/you can.

 

Is it always sports events?

 

Mainly yes, to keep it relevant, but we will get out of our bubble and attend some non-sport events. You will see it is mainly active participation events, but again, we will attend some fan experiences/major events. 

 

Can my event be featured?

 

Yes, just drop us a note.

WILL OUR IDEAS BE SHARED?

Yes, they may be, unless you tell us not too. The sessions will be recorded, but only for reference, so that we may share some key points from each Club session in a blog, and possibly with the event organisers. We believe it is time to share our ideas, and together we can make our events even stronger. 

 

Who is this Andrew O’Loughlin guy?

 

This is an independent thing but sits on my site (basically cos it was easiest). I will share some of my ‘thought starters’ in each session, but it’s not about me, and while I will let you know what I do (briefly) I wont be selling you anything. 

Who attends?


We have an awesome group that will attend regularly, and, we want to see more awesome people.

 

Check out some of the LinkedIn posts here…

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BYO BEST
EVENT EXPERIENCE!

IN JUNE, 2022
ANYWHERE!

A battle between the best events! Sport, arts, gigs, entertainment, festivals!

Attend an event in June, take it all in and bring your experiences back to the club.

Sign up for the Event Club session to be held online at 8am Thurs June 16.

YOUR FAvOURITE FAN
EXPERIENCE?
IN JULY, 2022

ANYWHERE!
 

A battle between the best fan experiences! Pick your favourite code tell us about it!

Attend any event in July, and bring your experiences back to the club to tell us what makes it great!

Sign up for the Event Club session to be held at 8am Thursday July 21.

Let's see what we can learn from 2022, and what you need to know for 2026!

Watch, attend or work on Birmingham 2022, and then share/hear what happened.

COMMONWEALTH GAMES 2022 REVIEW / 2026 PREVIEW!
ANYWHERE 

 

*See details below on how it all works!

Sign up for the Event Club session to be held at 5pm AST, Thurs August 18.

PLEASE Subscribe TO KEEP CONNECTED

Thanks for joining!

WHO ATTENDS?

EVENT ORGANISERS

EVENT MARKETERS

EVENT OPS PEOPLE

EVENT STUDENTS (we reserve a couple of spots in every session to share the love)

EXPERIENCE PROVIDERS!

FROM AGENCIES, BRANDS, GOVERNMENT, MAJOR EVENT ORGANISATIONS, SPORTS ORGS - IT'S ALL IN!


 

“This could be fun"

ANDREW O'L