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DESIGn
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YOUR PEOPLE
The Playbook creates experiences for the various people your experience may involve:
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Participants
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Fans
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Members
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Attendees
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Partners
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Sponsors
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Corporates
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Clients
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Customers
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Volunteers
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Staff
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Providers
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Stakeholders
Whoever they are and whatever we call them, they are the most important part of your experience, and the better their experience, the more successful we will be.

THE PLAYBOOK PROCESS
3 simple steps



YOUR PLAYBOOK OPTIONS
YOUR PLAYBOOK OPTIONS
HOW?



THE ELEMENTS
9 essential elements

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